KurtS wrote:nice, but are those really photos?
look at this one, and compare the droplets on the cans:
It's hard to say sometimes - not always because the CG is so great (although sometimes it is) - but because sometimes the photo retouching is so extreme. They might have done label changing and a little bit of droplet rearranging on a hero photo.
The ice looks kind of fake, but sometimes by the time an art director is done saying 'smooth this,' and 'lighten that' they can make a real thing look fake.
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lots of Photoshop on this one, as I look again. The ice cube looks flopped and cloned, the 'transparency' looks fake, and the ellipse shape of the top of the can is the same on the tall can as on the shorter ones.